ALIAT – 2025

Ho Chi Minh City invites 500 top CEOs for dialogue on green transition

International guests enjoy tea at the Ho Chi Minh City Friendship Dialogue 2024. Photo: Le Toan

The forum is the largest international event of the year organised by Ho Chi Minh City People’s Committee under the direct guidance of Prime Minister Pham Minh Chinh.

With the theme “Green Transition in the Digital Age”, the forum is expected to gather over 1,500 domestic and international delegates, with a series of flagship activities.

The forum has received strong support from the World Economic Forum (WEF), along with the participation of globally renowned organisations and institutions such as UNESCO, the World Bank, the Asian Development Bank, the International Monetary Fund, the International Telecommunication Union, and the global network of Fourth Industrial Revolution Centres (C4IR).

This year’s forum will bring together major corporations in technology, logistics, energy, finance, and smart cities, as well as leading academic and research institutions from Vietnam and around the world.

Among them are Foxconn Industrial Internet, Schneider Electric, Siemens, MassRobotics, Qualcomm, Ant Group, Sunwah Group, Huawei, the University of Hong Kong, Seoul National University, the Ho Chi Minh City Institute for Development Studies, RMIT University Vietnam, CMC, Nam A Bank, Thaco Group, and Viettel.

The series of major events begins on the morning of November 25 with an inspirational youth talk show, “Intelligent Generation NOW”.

Stephan Mergenthaler, managing director of the WEF, will share insights and inspire young people, the startup community, and young entrepreneurs with a global vision for advancing the green–digital transition and smart economic development.

On the afternoon of November 25, the CEO500 – TEA CONNECT programme will take place under the theme “Ho Chi Minh City: Towards a Global Mega-City in the Digital Age”.

This high-level dialogue between the government, the city, and more than 500 business leaders will focus on public-private partnership models, green investment strategies, technological renewal, and modern urban governance. The event is also an occasion for the City to introduce its development strategy for 2026–2030, with a vision to 2045, and present key projects calling for investment.

Notably, CEO500 – TEA CONNECT will witness the announcement of a series of strategic cooperation programmes between regulatory agencies, innovation centres, and leading domestic and international corporations, covering key sectors such as semiconductors, AI, space technology, logistics and seaports, international finance, and mobilising overseas Vietnamese resources for science and technology.

On the morning of November 26, the forum’s plenary session will open, featuring welcome remarks from the PM, Ho Chi Minh City’s leaders, and an online message from Børge Brende, president and CEO of the WEF.

During this session, delegates will also hear messages from leaders of international organisations and governments of Vietnam’s strategic partner countries on trends in green-digital economic development, smart economic models, sustainable supply chains, and urban governance.

Three parallel panel discussions will then dive deeper into core issues related to Vietnam’s and the region’s dual transition towards a smart economy.

High-level delegates will join a luncheon with government leaders. This will serve as a platform for intensive discussions among the government, the city, the WEF, foreign leaders, global organisations, and international businesses on cooperation strategies, technology transfer, and innovation for sustainable development.

In the afternoon, the forum will continue with a series of key policy dialogues, including a high-level policy dialogue between the PM and WEF leaders. The session will outline strategic cooperation directions in green economics, high-tech industries, AI, and innovation.

The city and WEF will also jointly announce a joint declaration on an initiative to promote smart manufacturing and responsible industrial transformation in Vietnam, a major milestone connecting Vietnam to WEF’s global innovation network, and the first Vietnam-WEF global initiative on smart manufacturing for developing countries.

Throughout the event, numerous side activities will be held, including conferences, thematic seminars, investment promotion programmes, and business networking sessions organised by global C4IR centres, ministries, localities, and international corporations, helping spread the spirit of public–private cooperation and sustainable innovation.

During the forum, the 3^rd Ho Chi Minh City Green Growth Products and Services Exhibition (GRECO 2025) will open at Nguyen Hue street. The exhibition will underscore the city’s commitment to promoting sustainable development, encouraging innovation, and promoting green technology transfer to businesses and the public.

On the evening of November 25, government leaders will host a state banquet welcoming international delegations, global organisations, and strategic partners, reflecting Vietnam’s openness, cooperative spirit, and deep international integration. Prior to the banquet, high-level delegates will participate in city experiences such as a flower-offering ceremony at the Ho Chi Minh Statue and a visit to the Ho Chi Minh City Friendship Symbol for commemorative photos.

Ho Chi Minh City sets bold vision as mega metropolis

A conference between city leaders and the foreign-invested business community opened in Ho Chi Minh City on October 30.

First UK-Vietnam Business Summit held in Ho Chi Minh City

Renewable energy, environmental, social, and governance (ESG), and a roadmap for developing an International Financial Center were key pillars of discussion from more than 200 high-level leaders, entrepreneurs, and senior managers from leading British and Vietnamese companies at the first UK-Vietnam Business Summit held on November 5 in Ho Chi Minh City.

Rapper Den partners with Number 1 in campaign targeting Gen Z

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The collaboration highlights themes of energy, creativity, and ambition, reflecting the lifestyle of Gen Z, a generation known for embracing new trends and expressing individuality across diverse fields.

Den’s personal journey underpins the campaign. Before rising to prominence in the music scene, he worked in blue-collar jobs unrelated to music, persevering to pursue his artistic ambitions and build a career in the Vietnamese hip-hop industry.

Rapper Den partners with Number 1 in campaign targeting Gen Z

After long days of work, Den would spend his evenings writing rap verses, dedicating effort and focus to each line. Over time, this sustained commitment has produced songs that connect with millions of young listeners.

Over 15 years, Den’s experience illustrates that success in music requires more than talent – consistent effort, passion, and energy are key to overcoming challenges.

The campaign with Number 1 reflects a similar message. Its philosophy, ‘nothing is impossible’, emphasises determination, endurance, and the drive to pursue one’s goals.

If Den represents dedication to his craft, Number 1 has spent over 20 years promoting energy and resilience among Vietnamese consumers. The brand has positioned itself as a companion for young people pursuing their ambitions.

Number 1 has also been associated with high-profile achievements that highlight perseverance and endurance. From the Vietnamese flag being raised on Mount Everest in 2008 to runner Vu Phuong Thanh’s journeys across the Gobi Desert and the Arctic, the brand has highlighted milestones that celebrate determination and the drive to overcome challenges.

Beyond highlighting individual achievements, Number 1 has also engaged in community initiatives nationwide, including building bridges, providing clean water to remote areas, supporting families in need, assisting underprivileged children, and funding scientific and educational projects.

These efforts reflect the brand’s broader goal of encouraging ambition and contributing to Vietnam’s development.

The collaboration with Den has resonated with Gen Z audiences, conveying a message of energy, perseverance, and self-expression. A limited-edition Number 1 can features a red-and-gold design with Den’s image, symbolising individuality and sustained dedication.

The new can has drawn attention from young consumers, becoming a popular collectible among Gen Z. Beyond its design, the product reflects the broader message of sustaining energy and perseverance in pursuing personal goals.

The collaboration also emphasises a sense of Vietnamese pride and resilience. “If the Vietnamese spirit of yesterday was about defending our land, today it is about daring to dream and build. Vietnamese youth have the courage and resilience to overcome challenges,” said a Number 1 representative.

From Den’s 15-year journey in music to Number 1’s two-decade legacy of supporting ambition, the campaign embodies a broader theme: encouraging a new generation to pursue their goals with determination, resilience, and a commitment to becoming their best selves.

Firms should focus on Gen Z for AI boost

As AI and its applications expand across various industries, Gen Z, being the first generation to be reared on social media and handheld electronic devices, is seen as the key to enhancing the competitiveness of businesses in the new economy.

Tech-savvy young Vietnamese reshape investment landscape

A new generation of tech-savvy Vietnamese is embracing the stock market, driving long-term investment trends and redefining the country’s financial future with confidence and innovation.

Gen Z is reshaping money management in Vietnam

Gen Z is changing how payments, financial protection, and spending are handled in Vietnam, reflecting their digital fluency and focus on personal fulfilment.

AIA Vietnam wins Corporate Excellence Award at APEA 2025

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Organised by Enterprise Asia, one of the region’s leading non-governmental organisations on business innovation and leadership, APEA is a prestigious awards programme recognising pioneering enterprises and industry leaders across Asia.

AIA Vietnam wins Corporate Excellence Award at APEA 2025

Le Thanh Nam (right), CFO of AIA Vietnam, representing the company at the awards ceremony

Under this year’s theme “Showcasing Future-Ready Enterprises”, the awards highlight companie that demonstrate strong adaptability amid rapid technological transformation and economic volatility while maintaining a commitment to innovation, sustainability, and societal impact.

The year 2025 marks the 25^th anniversary of AIA’s presence in Vietnam. Throughout its 25-year journey, AIA Vietnam has continuously innovated to deliver comprehensive financial protection solutions and dedicated service to more than 1.6 million customers nationwide through a network of nearly 200 offices.

In the first nine months of 2025 alone, AIA Vietnam paid nearly $61.5 million in insurance benefits to more than 160,000 customers, bringing its total payout since its establishment to almost $615.3 million.

As of June 30, AIA Vietnam had recorded a solvency margin of 191 per cent and total assets exceeding $2.75 billion, affirming its strong financial foundation and long-term commitment to customer protection.

Le Thanh Nam, CFO of AIA Vietnam, said, “The Corporate Excellence Award 2025 is a meaningful recognition of AIA Vietnam’s relentless efforts over the past 25 years of accompanying the Vietnamese people. It is not only a source of pride but also a motivation for us to continue innovating, pioneering in technology adoption, and delivering top-notch insurance products and services – helping more Vietnamese live healthier, longer, better lives.”

AIA Vietnam shines in the Corporate Excellence category at APEA 2025

AIA Vietnam is among the pioneers in technology transformation across its operations via the AIA+ digital platform, which enables easy policy management and fast claims submissions, to AIA Digital Health Services, which connects customers with nearly 500 healthcare partners nationwide and provides seamless cashless hospitalisation experiences.

The company is also among the first insurers to apply AI to claims assessment, enhancing both accuracy and processing speed.

Today, all AIA Vietnam’s customers can submit claims digitally via the iClaim feature on AIA+.

Alongside technology, people remain at the heart of AIA Vietnam’s strategy. Through its “Premier Agency 3.0” model, the company is investing in a professional, full-time, and well-trained agency force.

AIA Group has also led the world in MDRT membership number for 11 consecutive years (2015-2025), a testament to the quality and capability of its advisor network.

Beyond financial protection, AIA Vietnam actively promotes healthier living and overall well-being through initiatives such as AIA Vitality – a programme that encourages positive lifestyle changes – and the Song Hanh Y Te Personal Medical Case Management Service, delivered in partnership with Teladoc Health, which provides independent diagnostic review, specialist treatment recommendations, and continuous care coordination for customers diagnosed with critical illnesses.

With a strong financial foundation, comprehensive digital strategy, professional distribution model, and long-standing commitment to community wellbeing, AIA Vietnam continues to advance its vision of becoming a lifetime partner for customers.

AIA Vietnam partners with KPMG to elevate customer experience

While the insurance industry is taking to digitalisation a little late, companies are now ramping up investment in innovation and digital solutions. One of the players in this game is AIA Vietnam, which has invested heavily in world-class technology focusing on customer experience (CX). Wanda Britton, chief customer officer for AIA Vietnam and Nguyen Tuan Hong Phuc, partner at KPMG Consulting share some insights with VIR about the digitalisation trend as well as the CX transformation journey that AIA Vietnam started in 2020.

AIA Vietnam leaves imprint at Asian Technology Excellence Awards 2021

As an exceptional business that is leading the digital transformation journey in Asia, AIA Vietnam has just been honoured with two awards at the Asian Technology Excellence Awards 2021.

AIA Vietnam CEO joins Tiki’s Board of Directors

Tiki Global Pte. Ltd. has just appointed Wayne Besant – CEO of AIA Vietnam Life Insurance Co., Ltd. – to its Board of Directors, after the fifth successful funding round (Series E) led by shareholder AIA Co., Ltd.

Favourable tariff outlook offers boost for Vietnamese exporters

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On October 26, Vietnam and the United States agreed to issue a Joint Statement on the Framework for a Reciprocal, Fair, and Balanced Trade Agreement. The statement contained many encouraging details that have raised new expectations for Vietnam’s major export sectors.

Favourable tariff outlook offers boost for Vietnamese exporters

Seafood, garments and textiles, and woodwork are among key export items to US market

Both sides will continue discussions and implement steps towards completing the agreement, based on principles of openness, constructiveness, equality, ensuring mutual benefit and consideration of each side’s development level.

Speaking to VIR, Nguyen The Minh, head of Research at Yuanta Vietnam Securities, noted that during the suspension of reciprocal tariffs, the US signalled its intent to impose higher duties on technology products it can manufacture domestically.

In contrast, consumer goods that the US relies heavily on imports for may see tariff adjustments.

“Key sectors such as textiles and garments, processed foods, seafood, and fine wood products are those where the US remains import-dependent,” Minh said. “If high tariffs were imposed, American consumers would bear the brunt through higher prices, adding to inflationary pressures.”

He added that higher tariffs on a wide range of products could slow US economic growth, reduce investment, and raise inflation through cost-push effects. In that context, the Federal Reserve may adopt a slower pace of interest rate adjustments.

“The US needs to reassess its tariff policy with greater differentiation across product groups. For items that depend on imports from Vietnam, such as textiles, seafood, and furniture, reducing tariffs to zero per cent is entirely feasible. In that scenario, US consumers would be the first to benefit,” Minh noted.

In the garments and textiles sector, analysts believe Vietnam holds a strong competitive edge, as it is the world’s second-largest textile apparel exporter and the third-largest supplier to the US market. As the US does not produce textiles domestically and many major global brands have manufacturing plants in Vietnam, any progress in tariff negotiations could lead to further import duty reductions, possibly even to zero per cent. Agricultural and seafood exports are also well-positioned to benefit from potential tariff cuts, enhancing their competitiveness against regional peers.

According to Saigon-Hanoi Securities JSC (SHS), concerns that tariff policies under the Trump administration might hurt Vietnam’s economy are gradually fading. Even when facing reciprocal tariffs of up to 20 per cent, local production and investment activities have continued to show strong growth momentum. A more favourable tariff regime is expected to open new growth opportunities for Vietnamese export businesses and related stocks.

Export-oriented businesses have recorded strong performance since the outset of the year, with robust nine-month results. In the first nine months of 2025, garment maker TNG Investment and Trading JSC reported revenue of $228.4 million, up 14.6 per cent on-year, and net profit of $11.2 million, up 16.6 per cent on-year.

For 2025, TNG targets $324 million in revenue and $13.6 million in net profit. With the current results, the company has achieved 70.5 per cent of its full-year revenue goal and 82.3 per cent of its full-year profit target. TNG representatives said the firm remains on track with a positive business outlook.

Another strong performer is Garment 10 Corporation. In Q3 of 2025, the company posted a net profit of $1.94 million, up 52 per cent on-year, setting a record quarterly profit since 2023. For the first nine months, its revenue reached $133.6 million, up 10 per cent, and net profit was $3.12 million, up 59 per cent on-year.

In the seafood sector, several big players like Vinh Hoan, Sao Ta Foods, and Nam Viet all reported positive results.

Accordingly, Vinh Hoan recorded consolidated Q3 net profit of $18.2 million, up 35 per cent, and a nine-month total of $48.2 million, up 38.6 per cent on-year.

Sao Ta Foods posted Q3 profit of $4.47 million, up 18 per cent and a nine-month total of $10.05 million, up 6.7 per cent on-year. Nam Viet stood out with Q3 profit of $11.32 million, surging 917 per cent on-year, and nine-month profit of nearly $29.9 million, 17 times higher than one year ago. .

In the wood export segment, Phu Tai JSC has already met its full-year 2025 profit plan after just nine months, with pre-tax profit reaching $1.4 million. For Q4, the company targets an additional $200,000 in profit, which, if achieved, would exceed the annual target by 14 per cent.

Nguyen The Minh believes the likelihood of a favourable tariff outcome is high as both sides enter the framework negotiation phase.

“A well-designed policy could open new growth opportunities for Vietnamese exporters and related stocks, with some goods potentially seeing tariffs cut below 20 per cent – or even to zero,” Minh said. “Investors should focus on companies with solid fundamentals, leading positions in strategic sectors, strong growth potential, and reasonable valuations.”

Businesses shift to local supply chains and market diversification amid new US tariffs

Vietnamese businesses are adapting to new US tariffs by investing in local supply chains, exploring new export markets, and innovating to maintain competitiveness in a challenging global landscape.

Diversification lends to turnover advances

Diversifying export markets is increasingly viewed as a strategic pathway for Vietnam to achieve its target of $70 billion in agricultural, forestry, and fishery export turnover.

Garment and textile firms eye exports and domestic market for growth

Amid global uncertainties, garment and textile firms are exploring new growth avenues – expanding export markets while also turning their focus inward to reclaim the domestic market through branding and green supply chains.

AI and big data reshape Vietnam’s e-commerce landscape

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Lai Viet Anh, deputy director general of the Department of E-Commerce and Digital Economy

As part of the Autumn Fair 2025, the Department of E-Commerce and Digital Economy under the Ministry of Industry and Trade hosted a forum on November 1 to discuss the role of AI and big data in fostering sustainable growth models for Vietnam’s e-commerce sector.

Lai Viet Anh, deputy director general of the Department of E-Commerce and Digital Economy, said that in the context of rapid digital economic growth, AI and big data are essential for e-commerce to truly become a new growth engine.

“AI is not merely a tool but a strategic transformation, enabling businesses to convert massive data into competitive value and exceptional productivity,” she said.

Nguyen Huu Tuan, director of the Centre for E-Commerce and Digital Technology Development (eComDX), noted that the digital economy operates on data and digital technologies as its primary inputs, driving innovation in business models and productivity optimisation. Within this framework, e-commerce serves as both a driver and a pillar of digital transformation.

He cited that global e-commerce retail sales are projected to reach $6.86 trillion in 2025, up 8.3 per cent on-year. Emerging trends include mobile commerce, social commerce, cross-border e-commerce, and smart logistics.

In Vietnam, e-commerce reached a market size of $25 billion last year, growing over 25 per cent on-year, placing the country among the top 10 fastest-growing markets worldwide. The sector accounts now for about 10 per cent of total retail sales of goods and consumer services, with prominent development directions such as green e-commerce, smart logistics, and omnichannel models integrating online and offline experiences.

“AI is driving a profound transformation in e-commerce, becoming an indispensable digital assistant that enhances business efficiency and delivers superior personalised consumer experiences,” Tuan emphasised.

For shoppers, AI suggests relevant products, displays personalised promotions, summarises user reviews, and recommends similar items for easier comparison and selection. For sellers, AI supports 24/7 automated customer service, optimises product images and videos, suggests featured products during livestreams, and broadcast schedules efficient times.

The AI in eCommerce Statistics 2025 Report indicates that over 80 per cent of online retailers have applied AI to boost business performance, with the global AI in e-commerce market projected to reach $8.65 billion.

In Vietnam, 66 per cent of businesses report using AI for customer communication, and 63 per cent employ it to acquire new customers. As a result, shopping experiences have become smarter, faster, and more personalised, helping consumers easily compare and find the most suitable products.

Do Thanh Huong, head of market research at Metric Data Science JSC, said that big data is becoming crucial for the growth of Vietnam’s e-commerce. Statistics from four major platforms (Shopee, Lazada, Tiki, and TikTok Shop) show that total market sales in the first nine months of 2025 reached VND305.9 trillion ($12.2 billion). That in the third quarter alone recorded VND103.6 trillion ($4.14 billion), up 2.6 per cent on-quarter.

Shopee continues to lead with a 56 per cent market share, while TikTok Shop maintains a remarkable 69 per cent growth rate, capturing a 41 per cent market share, reflecting the rise of short-form content commerce and youth-driven consumption trends. Data also reveals that Mall (official) shops, accounting for only 2.36 per cent of total stores, contributes up to 32.39 per cent of total revenue, highlighting consumers’ increased focus on product quality and authenticity.

Huong emphasised that in an intensely competitive market, leveraging big data is no longer optional but a mandatory requirement for businesses seeking to maintain an advantage. “big data firms enable to understand markets, forecast trends, and optimise supply chains, thereby enhancing profitability and productivity,” she said.

In a technological view, Nguyen Phi Nghi, head of sales at MISA JSC, stated that AI is opening new avenues for Vietnamese businesses in sales automation. “Models like AI Sales Agents can consult, answer queries, and close deals 24/7, helping businesses improve customer reach without expanding staff,” he highlighted.

Echoing this view, Truong Thi Minh Nguyet, product and solutions director at ACCESSTRADE Vietnam, noted, “AI empowers marketers to enhance content creation productivity, as the entire process from product discovery and video production to posting and customer care, can now be automated.”

Speakers at the forum unanimously agreed that the explosion of AI and big data is reshaping Vietnam’s e-commerce market. However, to seize this opportunity, it is essential to build a national data ecosystem, establish a suitable legal framework, and develop a high-quality tech workforce.

The synergy between policy, technology, and innovation will determine Vietnam’s ability to sustain e-commerce growth and advance towards a resilient, self-reliant digital economy in the AI era.

Cross-border e-commerce opens new doors for Vietnam

Vietnam is positioning itself as a rising hub in global supply chains, with cross-border e-commerce creating fresh opportunities for expansion.

Vietnamese farm producers embrace e-commerce models

E-commerce platforms are increasingly becoming a bridge to help Vietnamese agricultural products expand their markets and increase value.

Beyond borders: Sunhouse and new era of Vietnamese brands on Amazon

Vietnamese manufacturers are increasingly embracing global markets through cross-border e-commerce, with Sunhouse emerging as one of the leading examples of this shift.

Vietnam posts trade surplus of nearly $20 billion in first 10 months of 2025

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The country’s export turnover in October was estimated at $42 billion, down 1.5 per cent from the previous month. Of this, the domestic sector contributed $8.6 billion, while foreign-invested enteprises (FIEs) (including crude oil) accounted for $33.45 billion. Compared to the same period last year, total export value increased by 17.5 per cent, with the domestic sector declining 17.4 per cent and FIEs rising sharply by 31.8 per cent.

Vietnam posts trade surplus of nearly $20 billion in first 10 months of 2025

In the first 10 months of 2025, Vietnam’s total export value reached $391 billion, up 16.2 per cent on-year. The domestic economic sector contributed $94.17 billion (24.1 per cent of total exports), while FIEs reached $296.83 billion, up 22.5 per cent and accounting for 75.9 per cent of the total. Notably, 36 export items recorded revenues exceeding $1 billion, representing 94.1 per cent of total exports.

Vietnam’s import turnover in October was estimated at $39.45 billion, down 1 per cent from September. The domestic sector imported $11.38 billion (up 4.2 per cent), while FIEs saw imports of $28 billion (down 2.9 per cent). Compared to the same month last year, total imports increased 16.8 per cent.

For the 10-month period, total imports were estimated at $371.4 billion, up 18.6 per cent on-year. The domestic sector accounted for $117 billion, while FIEs imported $254.4 billion worth of goods.

In terms of import structure, production materials continued to dominate, reaching $348.23 billion, or 93.8 per cent, of total imports. Machinery, equipment, and spare parts made up 52.6 per cent, while raw materials, fuels, and supplies accounted for 41.2 per cent. Consumer goods totalled $23.21 billion, equivalent to 6.2 per cent of the total.

Hanoi strengthens rabies control and supports transition of dog and cat meat trade

HSBC projects Vietnam’s GDP growth to reach 7.9 per cent in 2025

Vietnam and UK elevate ties to comprehensive strategic partnership

Haiphong’s FTZ strengthens Nam Dinh Vu’s strategic role

“Taste of Malaysia” marks the official start at FujiMart

AI and big data reshape Vietnam’s e-commerce landscape

Strengthening Swedish–Vietnamese innovation and trade ties

Michelin showcases innovation at Asia-Pacific Media Day 2025

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Taking place on October 23, the event gathered regional media, industry partners, and company executives to discuss how Michelin is integrating innovation, data, and sustainability into its operations as part of Michelin’s long-term growth strategy in the Asia-Pacific region.

Michelin showcases innovation at Asia-Pacific Media Day

The event opened with remarks from Manuel Fafian, president and managing director of Michelin Asia-Pacific, who outlined the company’s evolution from a tyre innovator to a global manufacturer of advanced materials and mobility solutions.

“Our ambition goes beyond performance,” he said. “We are building a future where every product, every solution, and every experience contributes to a better way forward – for people, for profit, and for the planet. Today’s Media Day is a showcase on how we are bringing this future to life.”

From the pioneering role in the 1899 electric land-speed record, to the current leadership in sustainable tyre technologies, Michelin continues to push boundaries.

The keynote sessions and workshops showcase Michelin’s transformation into a composite solutions powerhouse, with applications spanning mobility, healthcare, aerospace, and low-carbon energy sectors.

Cyrille Roget, Michelin’s Technical and Scientific Communication director, showcased the Group’s latest progress in sustainable tyre design, stressing the importance of life cycle assessment, bio-based materials, and optimised rolling resistance.

He noted that more than 80 per cent of a tyre’s ‘environmental footprint’ occurs during use, highlighting the need for comprehensive design and responsible production practices.

Michelin showcases innovation at Asia-Pacific Media Day 2025

A key highlight of the event was the panel discussion featuring Michelin’s strategic partners: DHL, Mon Transport and SweetVarnVarn, key opinion leaders in the industry.

The session explored how collaboration across industries is accelerating sustainability in logistics, manufacturing, and mobility, with joint initiatives aimed at scaling sustainable logistics and measuring impact through shared key performance indicators and environmental goals in emerging markets. The discussion explained the importance of shared values, innovation, and long-term vision in overcoming challenges and driving measurable impact.

A key production station at the Nongkhae site

Participants also toured two key production areas at Michelin’s Nongkhae site – aircraft tyres and truck and bus tyres – for a close-up view of how the company’s focus on innovation and sustainability translates into real-world manufacturing.

The visits highlighted the advanced technologies and engineering precision behind Michelin’s products, demonstrating how performance and purpose are integrated on the factory floor.

The event concluded with a MICHELIN Guide dining experience curated by GOAT Bangkok, a One MICHELIN Star restaurant. The exclusive menu, inspired by the theme of ‘composites’, paid homage to a core element of Michelin’s technological journey.

Just as composites combine diverse elements to create materials that are stronger, lighter, and more adaptable, each dish on the menu blended regional Thai ingredients, culinary techniques, and storytelling to form a unique gastronomic experience.

The result was a multisensory journey that mirrored Michelin’s fusion of science, sustainability, and creativity – transforming the invisible into the unforgettable.

New managing director for Michelin Vietnam, Cambodia, Laos and Myanmar

Jason Tan Jing Shen has been named managing director for Michelin in Vietnam, Cambodia, Laos, and Myanmar.

Michelin Leases Kilometres, Not Tyres, in New Sustainable Mobility Play

Longer-lasting compounds and 3-D-printed treads signal a shift from selling tyres to leasing kilometres, a model that could recalibrate after-sales revenue streams.

Michelin drives sustainable mobility with AI and innovation

Michelin is accelerating its digital transformation with the use of AI and advanced analytics to drive smart, safe, and sustainable mobility in the Industry 4.0 era.

E-commerce platforms and social networks face stricter responsibilities under draft law

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Minister of Industry and Trade Nguyen Hong Dien delivers a report to the National Assembly on a draft Law on E-commerce. Photo: National Assembly

In a report to the National Assembly on November 3, Minister of Industry and Trade Nguyen Hong Dien said that the move seeks to institutionalise the Party’s new orientations on e-commerce and the digital economy, align with Vietnam’s international commitments, and address existing legal shortcomings. It is also designed to foster rapid and sustainable e-commerce growth, safeguard domestic production and consumer rights, and contribute positively to national socioeconomic development in the digital era.

According to the Ministry of Industry and Trade’s report, e-commerce in Vietnam has been expanding strongly, accounting for around 10 per cent of total retail and consumer service revenue in 2024. However, the sector still lacks a dedicated legal framework. Existing regulations have revealed various limitations, particularly in managing sellers, collecting taxes, combating counterfeit goods, and protecting personal data.

The draft law comprises seven chapters and 48 articles, introducing new provisions that mandate the identification of domestic sellers through VNeID and foreign sellers via legal documentation. It also defines responsibilities related to information transparency, transaction traceability, violation handling, and consumer protection.

It also expands the responsibilities of social networks that engage in e-commerce and integrated digital service platforms, along with provisions to prevent abuse of market dominance and ensure fair competition.

Under the proposal, domestic sellers will be required to undergo identity verification via VNeID, while foreign sellers must provide valid legal documentation. Livestream sellers and affiliate marketers will be subject to specific requirements on identification, information transparency, and consumer protection.

For foreign e-commerce platforms operating in Vietnam, the draft mandates the establishment of, or authorisation for, a legally competent entity within the country to handle tax obligations, dispute resolution, and consumer protection issues.

Reviewing the draft, Phan Van Mai, Chairman of the National Assembly’s Economic and Financial Committee, said the necessity of developing a stronger legal framework for e-commerce.

He recommended that the government further clarify the classification of e-commerce as a conditional business line and make corresponding revisions to the amended Law on Investment. The committee also called for a clearer distinction between pre-check and post-check conditions to ensure effective management.

Regarding platform operators, the committee proposed refining responsibilities to ensure they are reasonable, feasible, and tailored to the nature of each platform and its level of involvement in online contract transactions.

For social networks conducting e-commerce activities, the committee suggested defining their scope of responsibility based on specific functions such as online ordering, livestream sales tied to order placement, or payment and logistics support, to create proportionate regulatory obligations.

It also urged clearer delineation between livestream and affiliate marketing activities regulated under the draft law and those covered by other legislation, including the Law on Cyber Information Security, the Law on Cybersecurity, the Law on Advertising, and the Law on Consumer Rights Protection.

Finally, for e-commerce support service providers, the committee recommended clearer rules on their responsibilities and operating conditions, ensuring consistency with laws governing electronic transactions, postal services, payment systems, and banking, while maintaining practical and enforceable obligations.

Opportunity for Aircraft Lessors: VNA Opens Tender for A320NEO Fleet

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INVITATION FOR AIRCRAFT LEASE PROPOSAL

Package: Dry Lease of 20 Narrow-Body Aircraft ≤ 200 seats, with an option of up to 10 additional aircraft

To: Interested Offerors,

Vietnam Airlines JSC intends to lease twenty (20) A320NEO narrow-body aircraft ≤200 seats, with an option for up to ten (10) additional aircraft. The lease term is 144 months, with deliveries in 2027-2028 (expected to issue the Request for Proposal in the first week of November 2025).

If there would be of your interest, please do not hesitate to contact us at the following address:

Attention:

– Mdm. Huynh Thanh Lan, Deputy Director ; Email: lanhuynh@vietnamairlines.com

– Dam Quang Gioi, General Manager ; Email: gioidamquang@vietnamairlines.com

– Ms. Le Hoang Ly, Executive ; Email: lyle@vietnamairlines.com

Address: Fleet Development Team/ Investment & Procurement Department, Vietnam Airlines JSC., 200 Nguyen Son Street, Bo De Ward, Hanoi, Vietnam.

“Taste of Malaysia” marks the official start at FujiMart

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The grand opening ceremony, held at FujiMart in Hanoi, welcomed distinguished guests from the Malaysian Embassy, the Malaysia External Trade Development Corporation (MATRADE) in Ho Chi Minh City and Hanoi City, and senior representatives from FujiMart Vietnam Retail Co., Ltd.

Taste of Malaysia group tour visit at FujiMart

The event, jointly organised by MATRADE and Fujimart, is part of an initiative under the Cross-Border e-Commerce Development Programme (eBizLink). “Taste of Malaysia” offers Vietnamese consumers a unique opportunity to explore and enjoy a wide selection of authentic Malaysian products.

This year’s event marks the first time Malaysian culinary culture is being showcased across the FujiMart supermarket chain in Hanoi. Shoppers can explore a diverse range of products from well-known Malaysian brands such as Hwa Tai, BOH, and FIGO. From flavourful snacks and traditional pastries to refreshing beverages and wellness products, the offerings reflect the depth and diversity of Malaysia’s multicultural heritage.

The opening ceremony was graced by high-level dignitaries, including Malaysian Ambassador in Vietnam Dato’ Tan Yang Thai, Zaimah Osman, trade commissioner at MATRADE, and executives from FujiMart Vietnam.

In his remarks, the ambassador said the event marked another important milestone in strengthening economic and cultural ties between the two countries. Beyond promoting products, it reflected shared values of collaboration, mutual respect, and growth.

“As you explore the selection of Malaysian products today, I invite you to experience the unique blend of flavours and traditions that define Malaysia’s culinary heritage, a delicious reflection of Malay, Chinese, Indian, and indigenous influences. From aromatic spices to tropical desserts, from traditional biscuits to modern snacks, each product tells a story of Malaysia’s vibrant culture and craftsmanship” he said.

Trade commissioner at MATRADE Zaimah Osman and the representative of Fujimart at the opening ceremony

Sharing at the ceremony, Zaimah Osman expressed her excitement about bringing the event to Hanoi for the first time, following the success of the 2024 edition in Ho Chi Minh City. She highlighted the programme also represented an important milestone in the continuous efforts to enhance the visibility and accessibility of Malaysian products in Vietnam. She also emphasised that the goal aimed to introduce a wider range of Malaysian-made food, beverages, lifestyle, and wellness products celebrated for their quality and value to Vietnamese consumers through trusted retail partners such as FujiMart.

In celebration of the event, FujiMart has transformed its stores with festive Malaysian-themed decor and created dedicated display areas to showcase the featured products. A representative from FujiMart shared the company’s commitment to offering Vietnamese shoppers greater variety and access to premium international goods. “We are proud to bring the flavours of Malaysia to our customers and hope this event will further strengthen the bond between our two nations,” the representative said.

With more than 20 locations across Hanoi, FujiMart ensures that customers can easily participate in the celebration. Whether shopping for groceries or simply exploring new tastes, visitors can immerse themselves in the colourful and flavourful world of Malaysian culture, right in their neighbourhoods.

“Taste of Malaysia” is more than just a shopping event; it’s a celebration of friendship, culture, and shared culinary passion. Don’t miss the chance to experience the best of Malaysia, available now at FujiMart stores throughout Hanoi until November 13.

MATRADE successfully wrapped up the 1st taste of Malaysia in Vietnam

The first “Taste of Malaysia” event wrapped up at MM Mega Market in Ho Chi Minh City on December 11.

A taste of Malaysia arrives at the Sheraton Hanoi from July 30

Sheraton Hanoi Hotel is bringing the bold, diverse flavours of Malaysia to the capital with a five-night culinary showcase featuring two guest chefs from Kuala Lumpur.